Our Three-Fold Mission
Developing DIY Market Data
The European DIY and Gardening market is particularly difficult to monitor. Distribution channels differ, retailers are quite dissimilar, and last but not least, market definitions are not aligned. Thus, an important objective is to bring clarity to the statistics on DIY and Gardening in Europe and to update the community on new trends.
With all the information assets we have, we will help you to better understand the new consumer path to purchase in our industry and the latest trends in spending behaviour. Equally important is to understand the similarities and differences between European countries.
Using Political Weight
Fediyma represents 78% of the whole European DIY market as the national associations forming part of it sum over 850 member companies approximately. A major objective of our federation is to bring together all stakeholders of our industry and represent their interests at an EU level in Brussels. For this purpose, a strong link has been established with the European DIY-Retail Association (EDRA) in the past years. The two associations have reached substantial achievements cooperating together such as the Code of Conduct signed in Brussels in October 2014.
Fediyma communicates to all the DIY stakeholders: suppliers, retailers, media, financial world, service providers, among others. Therefore, the Federation provides its members with valuable opportunities for dialogue and exchange with retailers, suppliers and other trade associations around the world, as well as opportunities to pursue the development of trade on an European and Global scale. The Global DIY Summit, organised jointly with EDRA and ghin, is a result of these efforts.
Global DIY Summit
The Global DIY Summit is the world’s leading event for retailers and manufacturers from the home improvement and garden centre industry. It is a unique opportunity to exchange views on current and future developments within the global market with the industry’s leading players. The Summit is being jointly hosted by the two leading European DIY professional organisations, EDRA (European DIY-Retail Association) and fediyma (European Federation of DIY Manufacturers), and the first global representation of interest of DIY trade, ghin (Global Home Improvement Network).
Code of Practice
On 8th October 2014, the Boards of EDRA and fediyma signed an industry-wide Code of Practice on Retailer-Supplier relations. The Code sets out a series of principles to be respected by all signatories and a process for remedying any problems between retailers and suppliers.
Global Home Improvement Report
Since 2018, we carry out this report with support of the European DIY-Retail Association (EDRA). The figures included in this edition will be more accurate and will help data specialists for quicker and easier access to key information about the global home improvement sector.
DIY NEXT Platform
In 2018, we have launched DIY NEXT, the industry’s platform of the future. In this website many top managers from our industry get the latest trends from our sector. This is a platform to meet the newcomers disrupting our industry.